Best Practice Tips
Joe Webb was asked to join an AskPatty.com Lunch and Learn webinar to discuss how to find, interview, and train new salespeople in a way that sets them up for success. Interviewed by Joni Stuker of Owner Connect, Joe Webb shares personal stories and dealership best practices about bringing new hires into BDC and sales,… Read more »
Best Practice Tips
The last thing any business wants are angry customers. You hire, train, and coach to make sure a heat case doesn’t happen, and yet, sometimes, in our industry, irate customers are inevitable. As a manager, your goal should always be to listen to the customer, diffuse the situation, and solve their problem. Easier said than… Read more »
Best Practice Tips
People are interested in knowing what their vehicle is worth, and Kelley Blue Book is smart enough to have teamed with dealers to deliver their KBB Instant Cash Offer leads. Roughly half of all our DealerKnows’ clients are either a KBB ICO Buying Center or Trade-in Center. You must first recognize that this is a… Read more »
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Best Practice Tips
Everyone wants to be heard. Yet the person you’re speaking to isn’t always listening. Customers seek someone to understand their goals, deliver a solution, and facilitate a purchase experience. To do this well, though, requires being skilled in active listening. Do your dealership salespeople understand that listening is a skill set? Whether it be on… Read more »
Best Practice Tips
Right now, this inventory shortage is making salespeople lazy. Sales skills have flown out the window because all it takes to sell an in-stock unit to a customer is letting them know you do indeed have it available. Shoppers want what they want and if there isn’t a sea of those vehicles for them to… Read more »
Best Practice Tips
Just because we have been without conferences the last year plus doesn’t mean there isn’t educational data being released that can improve your performance. Since email marketing and email templates (as well as text templates) continue to be a focus of what DealerKnows does for their clients, we keep our ears to the ground to… Read more »