The i’s have been dotted, and the t’s have been crossed on your current marketing budget. You’re wrapping up another great month of sales. You’d always like to sell more, but you’re comfortable with the direction of your store. The dollars you’ve dedicated toward your marketing are well placed and understood. As you prepare to… Read more »
Giant Biceps: A Waste of Resources
If you’re expecting an article about the Jersey Shore, you’ll be sorely disappointed. Not too long ago, I received my 40th annual physical. After many years of getting a clean bill of health, this year I got to have the official “it’s time to start regularly exercising” talk. Mind you, my waist size hasn’t changed in… Read more »
Four Questions That Should Be On Your Website Checklist
The more I research about the ever-changing state of website affairs, the more opportunities I see for our clients to dominate. With that said, consistent website manipulation, changes, updates, graphics, link-building, content-writing, and search optimization takes significant time and even more know-how. How shoppers consume information and pursue their purchases continues to evolve and we… Read more »