DealerKnows
Where Do I Start?
  • Services
    • Training
    • Consulting
    • Creative Video
    • CRM Accountability
    • CRM Analysis
    • Professional Speaking
    • Bundles
  • Products
    • TaskTeacher
    • PriceMatrix
    • Dealer Forensics
  • Clients
    • Results
    • Reviews
  • About
    • Joe Webb
    • Bill Playford
    • DK Team
    • Ask the Experts
  • Blog
  • Videos
    • Funny Videos
    • Educational Videos
    • Dealership Videos
    • Conference Videos
    • Make Me A Star
  • Contact Us
  • Services
    • Training
    • Consulting
    • Creative Video
    • CRM Accountability
    • CRM Analysis
    • Professional Speaking
    • Bundles
  • Products
    • TaskTeacher
    • PriceMatrix
    • Dealer Forensics
  • Clients
    • Results
    • Reviews
  • About
    • Joe Webb
    • Bill Playford
    • DK Team
    • Ask the Experts
  • Blog
  • Videos
    • Funny Videos
    • Educational Videos
    • Dealership Videos
    • Conference Videos
    • Make Me A Star
  • Contact Us
Where Do I Start?

DealerKnows Blog

Wisdom from the minds of DealerKnows on how to improve online, on the phone, and on the lot.

stop searching for home runs in your crm and start putting the ball in play. Sales Training

Stop Searching for Home Runs in Your CRM and Start Putting the Ball in Play

How quiet is your BDC? When you walk in the room, is there a cacophony of phone calls occurring or just clicking and scrolling? Do you see your salespeople spending way too long navigating around customer profiles in the CRM rather than making a call attempt? Sounds like they’re only waiting to take a swing… Read more »

Joe Webb • May 1, 2025
sourcing BDC and ISMs

Sourcing for the CRM: 101

By all means, trust your multipoint attribution software to tell you where your shoppers are coming from and which sites influence them to purchase from you. If that report shows you they sort of visit a multitude of online sites, then just divide up your budget across all of them. (That’s not how it works,… Read more »

Joe Webb • April 28, 2025
guest experience Customer Experience

One Simple Way to Start Improving the Guest Experience

Have you ever been invited to a party by a friend? One located at someone else’s place you did not know. Where you wouldn’t know anyone else besides your friend, but they convinced you to accompany them because it would be a good time? How well that went likely was determined by a simple action… Read more »

Joe Webb • March 2, 2025

You do not need to light a fire under the customer in the first email. You simply need to give them reasons over time to see you. It is a process.

- Joe Webb

Everything you email to a customer is being judged. They are looking for any reason possible to exclude you from their search.

- Joe Webb

Technology is not just changing customers’ buying processes, but making companies reconsider the attributes they look for in a quality employee.

- Joe Webb

Internet sales professionals must be more familiar with the automotive resource sites than the customers utilizing them.

- Joe Webb

As soon as a consumer thinks that are going above and beyond for them, that’s when you’ve built a relationship.

- Joe Webb

Your showroom should be your second website. Your entire dealership should double as a digital extension of your internet marketing efforts.

- Joe Webb

Don’t go “Back to the Basics”, but instead push forward. Do you know where going back to square one takes you? The unemployment line.

- Joe Webb

Promoting your glut of vehicles online reminds the customer how desperate we are to move cars.

- Joe Webb

No consumers look up to sales clerks. People want to interact with their equals.

- Joe Webb

Far too many ideas seem like good ideas after a frozen margarita with a Coors Light chaser.

- Joe Webb

Be thankful that everyone eventually needs a car.

- Joe Webb

Think beyond the sale and create a customer-centric experience based in fact, truth, and value.

- Joe Webb

Stop worrying about what is important to you and start realizing what is important to your audience.

- Joe Webb

The challenge of saving deals isn’t the inability to commoditize those deals into a software, but instead changing the mindset of management.

- Joe Webb

Because we are all self-conscious creatures with a need to know what others think of us.

- Joe Webb

You are in a marriage with social media and these sites are moody, cantankerous, fickle, and capricious entities that need constant attention.

- Joe Webb

Hell hath no fury like a website scorned.

- Joe Webb

Every day, your company puts on a show for the consumer. The customers are your audience and you are the director.

- Joe Webb

There is very little value to me in an email that appears to be nothing more than a templated advertisement.

- Joe Webb

While time is of the essence, the quality of response far outweighs the speed of the response.

- Joe Webb

All experts were once where you are today.

- Joe Webb

Metrics cannot always measure the happiness of a customer.

- Joe Webb

Analysis paralysis can cause blindness to what is truly important: Your customers.

- Joe Webb

At different points of every lead’s existence there comes a time where different influences must help it along its way to sale.

- Joe Webb

Your BDC should not just be your dealership’s front line of defense, but it should also be the backstop. No lead left behind.

- Joe Webb
  • Best Of
  • Most Read
  • 3 Important Questions That Need Answering for 2023
    By Bill Playford
    December 19, 2022
  • sales questions - DealerKnows4 Basic Categories of Sales Questions You Need to Know
    By Joe Webb
    October 24, 2022
  • Screen door on a submarine - Accountability , DealerKnowsAccountability and the Management Screen Door
    By Bill Playford
    May 1, 2022
  • improv comedyHow Improv Comedy Builds Companies
    By Joe Webb
    July 2, 2019
  • sales managementThe Manager Who Doesn’t: A Guide to Better Sales Management
    By Joe Webb
    June 2, 2016
  • sacred cowCan you Kill a Sacred Cow?
    By Joe Webb
    January 12, 2016
  • The LeftoversWhat Happens When They Disappear?
    By Bill Playford
    August 29, 2015
  • DealerKnows CurmudgeonsFamous Last Words: The Way We Have Always Done It
    By Bill Playford
    July 26, 2014

Categories

  • All About BDCs
  • Ask the Expert
  • Comic Strips
  • Competitive Edge
  • DealerKnows Data
  • DealerKnows Press
  • DealerKnows Testimonials
  • Digital Marketing
  • Digital Marketing Conferences
  • Gotta’ Share
  • Internet Strategy
  • Lead Management and Process
  • Leadership and Sales Management
  • Quotables
  • Sales Training
  • Small Business Consulting
  • Social Media and Reputation Management
  • Technology
  • Vendor Relations
  • Websites and Online Search

Search Posts

Sign Up for DealerKnews

There are craptastic newsletters, then there is DealerKnews. Get all of our posts without having to set up a RSS feed. Start getting a monthly megadose of geniusness. Its like steroids for your brain.

how to hire salespeople Leadership and Sales Management

How to Hire Salespeople: The Search for Experience vs. “the Get-Go”

Interviewing people is an art. To some, that art is paint-by-numbers, but for others, it is neo-realism. I’ve long said there is no magic bullet to make a dealership profitable, but bringing aboard quality talent is about as close as you can get. That is why learning how to hire salespeople is one of the… Read more »

Joe Webb • February 26, 2025
DealerKnows CTA Overload DealerKnows Data,Websites and Online Search,Words Matter

The Impact of CTAs on Automotive Website Conversion Rates

Have you ever pulled up a website on your mobile device only to find that there are so many buttons and conversion widgets on a site that it begins to actually cover up the content of the webpage? Have you had a pop-up that’s so aggressively big that you could not click out of it?… Read more »

Bill Playford • February 7, 2025
paying complments Best Practice Tips

Sales Tip #2: The Value of Paying Compliments

“Everybody likes a compliment.” ~ Abraham Lincoln Sometimes, the best way to close a deal isn’t a cleverly constructed sales pitch that influences the customer to make a decision. It is making the customer feel good about themselves in that moment. Paying compliments can bring customers to your side. Maybe it is giving them credit… Read more »

Joe Webb • February 4, 2025

Latest from the Blog

Stop Searching for Home Runs in Your CRM and Start Putting the Ball in Playby Joe WebbRead blog post

Contact us

We really, really, really want to talk to you.

Get In Touch with Us

Sign Up for DealerKnews

There are craptastic newsletters, then there is DealerKnews. Get all of our posts without having to set up a RSS feed. Start getting a monthly megadose of geniusness. It’s like steroids for your brain.

© 2025 DealerKnows | Privacy Policy | Terms of Use