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Where Do I Start?

Social Media and Reputation Management

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Facebook vs Instagram Social Media and Reputation Management

The Difference Between Posting on Facebook vs Posting on Instagram

When is the last time you visited a company or brand’s Facebook or Instagram page (that didn’t lure you there through a sponsored ad or promoted post)? What did you see? When we bring on a client at DealerKnows, I generally Like or Follow their dealership/organization on Facebook and Instagram, just to keep aware of… Read more »

Joe Webb • January 2, 2021
kumbaya Social Media and Reputation Management

Kumbaya: Sharing Positivity (and Negativity) with your Team

At the age of 13, I went to a Christian Summer Camp with my best friend, Chris. Two weeks of us (along with a couple hundred other underage psychopaths) nestled together in cabins to wreak havoc during the day, have fun, and learn the word of God. Apart from the beatings, whippings, drownings, psychological torture,… Read more »

Joe Webb • November 26, 2020
reviews Social Media and Reputation Management

Use Reviews to Build Pride in Your People

We’ve sought reviews for our organizations the last 10-15 years. The reviews generated over that time has allowed us to appear credible to the researching public. We’ve sought reviews to win favor with Google and improve our page rank. We have incentivized our salespeople to garner as many reviews as possible to put our companies… Read more »

Joe Webb • July 31, 2020
  • Best Of
  • Most Read
  • improv comedyHow Improv Comedy Builds Companies
    By Joe Webb
    July 2, 2019
  • NYE PartyWhat My Crazy NYE Party Can Teach Us About Marketing in 2019
    By Joe Webb
    January 3, 2019
  • What Shaun White’s Gold Medal Made Me Realize About Being Happy at Work
    By Joe Webb
    February 16, 2018
  • sales managers10 Ways Sales Managers Fail
    By Joe Webb
    March 3, 2017
  • sales managementThe Manager Who Doesn’t: A Guide to Better Sales Management
    By Joe Webb
    June 2, 2016
  • sacred cowCan you Kill a Sacred Cow?
    By Joe Webb
    January 12, 2016
  • The LeftoversWhat Happens When They Disappear?
    By Bill Playford
    August 29, 2015
  • DealerKnows CurmudgeonsFamous Last Words: The Way We Have Always Done It
    By Bill Playford
    July 26, 2014

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One-Star Rating Social Media and Reputation Management

One-Star Rating vs. Bad Review, and How to Respond to Both

Getting a bad review or a one-star rating is inevitable. Some people cannot be happy and misery loves company. They thrive on negativity, and there is no pleasing them. So they write a bad review or drop a one-star rating against your organization. They’re just sourpusses. That must be the reason for the one-star rating…. Read more »

Joe Webb • September 30, 2019
Facebook Social Media and Reputation Management

A Quick Word About the Art of Advertising on Facebook

Social media for companies has gotten a bad rap, whether it be difficulty in measuring return on investment, unclear content guidelines, or being overcharged by an unseemly vendor for “Facebook management”. Simply put, dominance at social media is an art form, but there is a lot of forgery going on out there that will cost… Read more »

Joe Webb • July 29, 2018
ratings and reviews Internet Strategy,Social Media and Reputation Management

One Important Reminder About Ratings and Reviews

“Ratings and reviews drive our business.” “Can you leave me a 5-star rating?” “Only excellent across the board will do.” “Would you be willing to give me a testimonial?” “Your feedback means the world to us.” We have been inundated with the belief that ratings, reviews, customer testimonials, and CSI scores are the gateway to… Read more »

Joe Webb • February 1, 2017

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6 Steps to Embracing Technology-Assisted Salesby Joe WebbRead blog post

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