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Where Do I Start?

Digital Marketing Conferences

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Digital Marketing Conferences

Getting More From Conferences With Accountability

At the time of this writing, NADA 2020 is approaching quickly. Like me, I’m sure your email inboxes and social media feeds are getting flooded. The next big event, or the next big personality, or the next big technology. Just like last year. The more people ask if I’m going, the happier I am not. … Read more »

Bill Playford • February 3, 2020
digital doctor Vendor Relations, Digital Marketing, Digital Marketing Conferences

Don’t Catch Digital Chlamydia

“Is that vendor fine or what? Maybe I’ll bring it back to my place.” “I’d like to get my hands on that software and take it for a ride.” “I think what I have works, but it seems like experimenting with a new partner may be fun.” Many dealers are returning from NADA (or Digital… Read more »

Joe Webb • April 7, 2018
women in automotive Digital Marketing Conferences, Gotta' Share, Leadership and Sales Management

To the Women in Automotive…

We work in a fickle industry where negative stereotypes are fueled by a historical acrimony toward all of those that call dealerships home. An industry where a large percentage of those employed are males with decades of archaic beliefs toward how shoppers want to buy and service their vehicles. A business that has done very… Read more »

Joe Webb • August 4, 2015
  • Best Of
  • Most Read
  • improv comedyHow Improv Comedy Builds Companies
    By Joe Webb
    July 2, 2019
  • NYE PartyWhat My Crazy NYE Party Can Teach Us About Marketing in 2019
    By Joe Webb
    January 3, 2019
  • What Shaun White’s Gold Medal Made Me Realize About Being Happy at Work
    By Joe Webb
    February 16, 2018
  • sales managers10 Ways Sales Managers Fail
    By Joe Webb
    March 3, 2017
  • sales managementThe Manager Who Doesn’t: A Guide to Better Sales Management
    By Joe Webb
    June 2, 2016
  • sacred cowCan you Kill a Sacred Cow?
    By Joe Webb
    January 12, 2016
  • The LeftoversWhat Happens When They Disappear?
    By Bill Playford
    August 29, 2015
  • DealerKnows CurmudgeonsFamous Last Words: The Way We Have Always Done It
    By Bill Playford
    July 26, 2014

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Dealer ThinkTank Digital Marketing Conferences,DealerKnows Press,Gotta' Share

Joe Webb Bands Together with Five Industry Experts to Create Dealer ThinkTank

Exciting news at DealerKnows:  Joe Webb is teaming up with five other automotive retail experts to hold one-day advanced strategy workshops around the nation.  These events will be known as Dealer ThinkTanks. While Joe Webb actively speaks at automotive conferences around the nation, this is the first that he’s co-founded and had an active part… Read more »

Joe Webb • September 25, 2013
The Waffle of Truth Digital Marketing Conferences

Leggo my Ego

During the days leading up to my recent presentation on the practical application of data at the 13th Digital Dealer Conference, I became a bit more mindful about the reasons why we ignore evidence. It became even clearer during several conference sessions surrounding Big Data, and my conversations, thereafter. Facts scare the sh*t out of… Read more »

Bill Playford • November 30, 2012
Joe Webb and Bill Playford Digital Marketing Conferences

Where in the World is DealerKnows?

While we spend a good majority of our time training Internet and BDC teams on how best to improve the online operations of dealerships, occasionally we make appearances at industry conferences, non-automotive tech conferences, and NADA and NCM 20 groups. We want to make sure you are aware of our presence at popular digital events… Read more »

Joe Webb • August 30, 2012

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6 Steps to Embracing Technology-Assisted Salesby Joe WebbRead blog post

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