Digital Marketing Conferences
Oh my goodness, are they really having in-person automotive conferences again in Vegas? Yes, they are. And DealerKnows’ Joe Webb will be speaking at the DrivingSales and Digital Dealer conferences, just like usual. DrivingSales Executive Summit At the DrivingSales Executive Summit, Joe Webb and his co-host Bryan Armstrong (eCommerce Director of the Feel-Good Automotive Group)… Read more »
Digital Marketing Conferences
At the time of this writing, NADA 2020 is approaching quickly. Like me, I’m sure your email inboxes and social media feeds are getting flooded. The next big event, or the next big personality, or the next big technology. Just like last year. The more people ask if I’m going, the happier I am not. … Read more »
Vendor Relations, Digital Marketing, Digital Marketing Conferences
“Is that vendor fine or what? Maybe I’ll bring it back to my place.” “I’d like to get my hands on that software and take it for a ride.” “I think what I have works, but it seems like experimenting with a new partner may be fun.” Many dealers are returning from NADA (or Digital… Read more »
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Digital Marketing Conferences,Gotta' Share,Leadership and Sales Management
We work in a fickle industry where negative stereotypes are fueled by a historical acrimony toward all of those that call dealerships home. An industry where a large percentage of those employed are males with decades of archaic beliefs toward how shoppers want to buy and service their vehicles. A business that has done very… Read more »
Digital Marketing Conferences,DealerKnows Press,Gotta' Share
Exciting news at DealerKnows: Joe Webb is teaming up with five other automotive retail experts to hold one-day advanced strategy workshops around the nation. These events will be known as Dealer ThinkTanks. While Joe Webb actively speaks at automotive conferences around the nation, this is the first that he’s co-founded and had an active part… Read more »
Digital Marketing Conferences
During the days leading up to my recent presentation on the practical application of data at the 13th Digital Dealer Conference, I became a bit more mindful about the reasons why we ignore evidence. It became even clearer during several conference sessions surrounding Big Data, and my conversations, thereafter. Facts scare the sh*t out of… Read more »